Median Banner Program

The City of Saratoga owns and maintains medians in City streets and uses seven locations in these medians for banners to promote community identity and civic pride, beautify City streets, and inform the public of community events. The City does not post banners in these medians at all times. For median banner locations not being used for a City-sponsored banner, private banners are allowed in accordance with the Median Banner Policy (PDF).

Policy Goals

  • Help inform residents and others of events in Saratoga that are open to the public.
  • Offer event organizers an additional opportunity to promote their Saratoga events.
  • Preserve the City's aesthetic beauty by establishing guidelines for event banners and offering appropriate areas in City medians to inform the public of community events in Saratoga.
  • Maintain roadway safety by establishing a clear and concise policy for proper placement of private banners in City medians.

Application Process

Median Banner applications (PDF) are required for individuals or groups wanting to advertise their non-commercial events in any or all of the seven identified locations. Applications must be submitted to the City Manager's Office no earlier than six months or no later than ten days before the proposed date of installation. There is a $30 charge per location. Payment must be received with the application. Please make checks payable to the City of Saratoga.

Banner Requirements

Banners placed in City medians must meet the Median Banner Policy goals and announce an event that:
  • Will be held in Saratoga
  • Is open to the public
  • Uses any funds generated by the event organizer only for cost recovery and use by, or donation to, a non-profit
  • Does not promote the sale of a good, service, or commodity except as incidental to promoting community identity and civic pride

Banner Locations

Private banners may be placed in some or all of these locations when the location is not being used by the City:
  • Intersection of Fruitvale Avenue and Allendale Avenue
  • Saratoga-Sunnyvale Road near Arbeleche Lane
  • Saratoga-Sunnyvale Road near Prospect Road
  • Prospect Road and Highway 85 (near Plumas Drive)
  • Saratoga Avenue near Westview Drive
  • Saratoga Avenue near Highway 85 Intersection
  • Intersection of Saratoga Avenue and Fruitvale Avenue
View a map of banner locations (PDF).

Median Banner Availability